Seed: Community, Character, Cannabis
This spring, Seed Dispensary and it’s co-located Core Cannabis Museum opened their doors to the public in the Jamaica Plain of Boston. Northeast Leaf had the chance to tour SEED’s Core Cannabis Museum before its grand opening and catch a glimpse into this educational art exhibit. With style and grace, curator and Seed CEO April Arrasate took charge and walked us through the entire museum.
There seem to be many functioning parts of Seed. Can you tell us more about the brand, how you started and your current community goals?
Cannabis possesses an inherent power to unify people, and it is Seed’s mission to promote that notion. Throughout American history, Cannabis has been used as a weapon to divide people and cultures. Our goal is to create a conversation around the racially and economically charged history of Cannabis, and to promote Cannabis as a unifier.
We also care deeply about the science and culture of Cannabis – we understand the complex nature of the plant and its therapeutic properties. We intend to equip our customers with the knowledge to confidently select products best suited for their needs. As retail-only operators, we are also committed to providing the full spectrum of brand variety required to keep our shelves stocked with quality, innovative products. We pay homage to the culture by partnering with boutique growers to bring decades of cultivation experience out of the illicit market and into the legal market.
Seed is owned and operated by women, by people of color, by your neighbors, and by people who have spent time incarcerated by the war on drugs. By example, we are evolving the industry away from stereotypes and misinformation, and toward a future of diversity and unity. Together with our guests, we aim to seed our community with new values, seed minds with new ideas, and seed lives with the inherent power of Cannabis.
Source: Seed Dispensary and Core Cannabis Museum – Leaf Nation